A LAMID Business Guide provides you with detailed and well researched information and guidance that have been broken down below:
The executive summary provides you with crucial information that covers everything from the point where you start the business, through its operational structure to the point of further research and growth of the business. The executive summary contains:
These call for the development of guiding principles that enhance the reputation, financial and operational viability of the business. The business objectives contain:
This gives a complete analysis of the industry under which your business is classified, defines who your customers are as well as opportunities to explore in order to give your business a competitive advantage. This section contains:
Here, you access well researched information on the peculiar form/structure of your product/service, practical recommendations as well as sales forecasts.
The marketing plan is designed to show you how your product/service gets to your target audience (customers/clients), your product’s unique edge and how to set up feedback mechanisms. The marketing plan contains:
This section provides you with details revolving around starting up the business; resources required for the business, factors to consider for location and benefits of building business relationships.
The financial summary looks into the financial structure of your business with particular interest in having a registered business name, financial obligations for the first three years, estimated start-up costs as well as profit margins and revenue. The financial summary contains:
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